Blog Posts
Customer Responses to Channel Migration Strategies toward the E-Channel
Debra Trampe, University of Groningen
Umut Konuş, University of Amsterdam
Peter C. Verhoef, University of Groningen
Human vs. Machine: Exploring the Breadth and Implications of CRM Strategies (New)
Charles H. Noble, The University of Tennessee
W. Adam Powell, Shippensburg University
Sumin Han, The University of Tennessee
Stephanie Noble, The University of Tennessee
Roadmapping the Next Wave of Sustainable IT
Robert Harmon, Portland State University
* Haluk Demirkan, Arizona State University
Service-Centric Accounting (Sca)
Stephen J. Lusch, University of Kansas
Robert F. Lusch, University of Arizona
Service Innovation Is Different
Steve Markham, North Carolina State University
Thomas Hollmann, North Carolina State University
Are all channels truly equal? How to design and manage a successful Multichannel Customer Experience (CX) Program
Over the next few weeks, I’ll be sharing insights from my research and consulting work in a series of posts, which will discuss critical aspects to delivering successful CX experience.
The Effect of Search Channel Elimination On Purchase Incidence, Order Size and Channel Choice
Umut Konuş, Eindhoven University of Technology
Scott A. Neslin, Dartmouth College
Peter C. Verhoef, University of Groningen
Coordination Strategies in a SaaS Supply Chain
* Haluk Demirkan, Arizona State University
Hsing K. Cheng, University of Florida
Subhajyoti Bandyopadhyay, University of Florida
Managing with a service perspective
Charles R. Greer, Texas Christian University
Robert F. Lusch, University of Arizona
Stephen L. Vargo, University of Hawaii
Understanding Unethical Retail Disposition Practice and Restraints From the Consumer Perspective
Mark S. Rosenbaum, Northern Illinois University
Ronald Kuntze, University of Tampa,
Barbara Ross-Wooldridge, University of Texas-Tyler
Balancing Risk and Return in a Customer Portfolio
Crina Tarasi, Central Michigan University
Ruth Bolton, Marketing Science Institute
Michael D. Hutt, Arizona State University
Beth A. Walker, Arizona State University
Comparing the Effect of Store Remodeling on New and Existing Customers
Tracey Dagger, Monash University
Peter J. Danaher, University of Melbourne
Associating Consumer Perceived Value with Business Models for Digital Services
Aaron Baird, Georgia State University
Raghu Santanam, Arizona State University
Signs and Practices as Resources in It-Related Service Innovation (New)
Helge Löbler, University of Leipzig, Germany
Robert F. Lusch, University of Arizona
Investigating the Effects of Daily Inventory Record Inaccuracy in Multichannel Retailing
Thomas J. Kull, Arizona State University
Mark Barratt, Marquette University
Anníbal C. Sodero*, University of Arkansas
Elliot Rabinovich, Arizona State University
Service-Oriented Technology and Management: Perspectives on Research and Practice for the Coming Decade
Haluk Demirkan*, Arizona State University
Robert J. Kauffman, Singapore Management University
Jamshid A. Vayghan, IBM
Hans-Georg Fill, University of Vienna
Dimitris Karagiannis, University of Vienna
Paul P. Maglio, IBM
Customer Effort in Value Cocreation Activities: Improving Quality Of Life and Behavioral Intentions of Health Care Customers
Tracey Danaher, University of Queensland
Janet McColl-Kennedy, University of Queensland
Jill C. Sweeney, University of Western Australia