ServiceFriday: Interesting Reads for Service and Beyond

Welcome to the CSL’s “ServiceFriday”. Each Friday we post three summaries from some of our favorite sources from research literature, news articles, blogs, and more. The posts are curated to cover topics that are interesting, relevant, and thought provoking in the realm of service, business, education, and beyond.

This Week’s ServiceFriday Posts: March 29, 2019

The Potential is Limitless – Using Search Engine and Social Media Data for Real
Insights and Impact
Current methods of market research via data available via social media and search engines.

Going from Free to Premium – How Consumers Weigh no Cost vs. Paid Services
How to leverage free services to gain a competitive advantage.

Embrace the Future or Become Like the Dinosaur – A Warning to Service Managers
A case for service managers’ need to embrace and leverage new technologies.