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W. P. Carey School of Business
Center for Services Leadership
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Article Publish Date
ServiceFriday: Communicating with Customers: Are You Using the Best Method? January 24, 2019
Remember What Your Mother Used to Say: Share, Trust, and Play Nice September 27, 2018
New CSL White Paper – Customer Success in the Age of Data July 20, 2018
Customers to Companies: Just “OK” Service isn’t Good Enough – Interview with Dr. Mary Jo Bitner November 28, 2017
Ride Along: How Uber Engineers the Customer Experience November 15, 2017
Procter & Gamble’s Tide Dry Cleaners Case: Leveraging the Brand to Provide a “WOW” Experience July 7, 2017
Customer Misbehavior in the Collaborative Economy: Is It Contagious or Not? June 9, 2017
The Moment of Truth: A Co-creation Perspective January 20, 2017
Bringing Brands to Life October 27, 2016
Delivering an Effortless Customer Experience October 25, 2016
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